Builder-type Value Added Resellers design and implement fully provisioned private or hybrid clouds, and turn them over for their customer’s IT to manage.
Providers make money by hosting private clouds for their customers, as well as consulting on cloud services.
Pure resellers focus on their forte: reselling a cloud provider's services.
As with any dynamic market, Value Added Resellers can differentiate their services by mixing and matching expertise from building, providing, or reselling cloud services.